Position Title: Senior Analyst Loyalty Redemptions
Position Summary:
The Senior Analyst Loyalty Redemptions is responsible for helping to develop the overall strategy for new TrueBlue airline partners as well as executing on that strategy to drive point sales and member engagement. The Senior Analyst is a thought leader with the goal of optimizing the partnerships and marketing activities to drive revenue and improve engagement.
Essential Functions:
- Continuously evaluate the structure and offerings of JetBlue’s TrueBlue Airline Partners program, and suggest and implement any necessary changes based on quantitative and qualitative analysis
- Develop and maintain benchmarking of TrueBlue Partnerships
- Identify and evaluate new ways to engender deeper engagement and increased points earn with the loyalty partners and lead roll-out of any new initiatives
- Manage and enhance assigned loyalty partner points sales and marketing programs
- Negotiate Partner deals
- Project manage collaborative team responsible for auctioning on commercial agreements
- Partner with the finance and revenue accounting teams to ensure accurate cost and revenue forecasts are in place
- Other duties as assigned