The Commercia/ Marketing Specialist supports the Head of Marketing and Head of Sales and Handling Italy in the implementation of spaneting and communication activities in the Italian spanet, ensuring alignment with Lufthansa Cargo´s global spaneting strategy. Sounds interesting? We are looking forwa
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Commercial/Marketing Specialist
Job Description:

The Commercia/ Marketing Specialist supports the Head of Marketing and Head of Sales and Handling Italy in the implementation of spaneting and communication activities in the Italian spanet, ensuring alignment with Lufthansa Cargo´s global spaneting strategy. 

Sounds interesting? We are looking forward to your application!

Tasks

Your main tasks include, among others:

  • Prepare spaneting and communication activities in the Italian spanet, in alignment with global brand guidelines
  • Coordinate communications and advertising materials (content, visuals, messaging) to fit spanet specifics
  • Manage digital spaneting activities, such as website content updates, digital content management, and the execution of email campaigns in line with global frameworks
  • Prepare briefings and coordinate with spaneting agencies and external partners
  • Support sales-driven spaneting initiatives such as local events, trade fairs, congresses and promotional activities
  • Track spaneting KPIs, maintain spaneting materials, and support ongoing optimization of local spaneting activities

Lufthansa Cargo

Lufthansa Cargo AG is one of the largest air cargo transport companies in the world and ensures daily that goods and commodities reach their destination safely and on time – no matter in what corner of the world.

Lufthansa Cargo

We make our employees experts in the fields of logistics and freight transport and offer them career prospects.

Requirements

The ideal Commercial/Marketing Specialist should meet the following requirements:

  • Bachelors degree required
  • Min. 5 years of relevant Marketing work experience
  • Excellent B2B spaneting knowledge preferably in a local or regional role, with solid knowledge of brand implementation, digital content management (website, email campaigns), and hands-on experience with spaneting tools
  • Experience in Air Cargo spaneting is an advantage
  • Fluency in Italian and English, both written and spoken
  • Computer skills (MS office, Excel, Word & PowerPoint)
  • Skills: Analytical skills, Business sense, Cost consciousness, Reasoning Ability, Communication skills, Flexibility
Company

About Lufthansa Cargo AG

Lufthansa Cargo Aktiengesellschaft, headquartered in Frankfurt am Main, Germany, is a subsidiary of Deutsche Lufthansa Aktiengesellschaft. Lufthansa Cargo ranks among the world’s leading air freight carriers and currently employs about 4,150 people worldwide. Lufthansa Cargo focuses on the airport-to-airport business. The cargo carrier serves around 300 destinations in more than 100 countries with its own fleet of freighters, the belly capacities of passenger aircraft operated by the Lufthansa Group and an extensive road feeder service network. The bulk of the cargo volume is routed through Frankfurt Airport.
www.lufthansa-cargo.de
Company Details
Lufthansa
Wadowicka 3B
Krakow, Malopolskie Poland, International 30-347 International
www.lufthansa.com/us/en/homepage
569 Open Jobs Available
Lufthansa Global Business Service
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Job Info
Location
Rome, Lazio, Italy
Type
Permanent
Company Details
Lufthansa
Wadowicka 3B
Krakow, Malopolskie Poland, International 30-347 International
www.lufthansa.com/us/en/homepage
569 Open Jobs Available
Lufthansa Global Business Service

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